A) buyers would feel the "loss" due to an increase in the price of something they buy more than the "gain" they'd feel if the price fell by an equal amount.
B) buyers would feel the "loss" due to an increase in the price of something they buy less than the "gain" they'd feel if the price fell by an equal amount.
C) buyers are more conscious about changes in the size of a chocolate bar than about changes in its price.
D) buyers are not fooled by sellers who keep their prices constant but shrink the size of their products.
Correct Answer
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Multiple Choice
A) some people cannot correct a personal trait that might be causing them to fail in many ventures.
B) someone could persist in pursuing a failed policy despite overwhelming evidence of the failure.
C) bad decisions can be made because people will act without pausing to see whether their intuition is correct or not.
D) some people may wrongly believe in their forecasting ability to predict future outcomes of risky investments.
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Multiple Choice
A) anchoring.
B) the endowment effect.
C) irrational economic behavior.
D) the hedonic treadmill.
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Multiple Choice
A) confirmation bias.
B) framing effect.
C) hindsight bias.
D) self-serving bias.
Correct Answer
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Multiple Choice
A) coerce people to make decisions toward improving their happiness.
B) design elaborate rules to restrict individuals' chances of hurting themselves.
C) nudge people toward choices that improve their welfare or that of others.
D) provide huge monetary incentives to people to move them to action.
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True/False
Correct Answer
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Multiple Choice
A) hindsight bias.
B) confirmation bias.
C) availability heuristic.
D) framing effect.
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Multiple Choice
A) subtle changes in policies or practices that result in large behavioral changes.
B) legal changes made without much publicity that require significant changes in behavior.
C) coercion by governmental authorities.
D) changes in endowments that significantly alter behavior.
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Multiple Choice
A) automatic payroll deductions.
B) debit card accounts.
C) early withdrawal penalties.
D) salar y smoothing.
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Multiple Choice
A) confirmation bias.
B) framing effect.
C) hindsight bias.
D) availability heuristic.
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True/False
Correct Answer
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Multiple Choice
A) time inconsistency.
B) mental accounting.
C) anchoring.
D) framing.
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Multiple Choice
A) Firms will increase both package sizes and prices but will increase prices more to communicate to consumers that the product has greater value.
B) Firms will reduce package sizes but keep prices the same, thus increasing the per unit price of the good.
C) Firms will keep package sizes the same but lower prices and attempt to cover the higher costs with greater revenue.
D) According to prospect theory, the choice of strategy doesn't matter, as consumers are generally able to recognize price increases regardless of what form they take.
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Multiple Choice
A) neoclassical theory.
B) purely competitive markets.
C) marginal analysis.
D) behavioral economics.
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Multiple Choice
A) makes most decisions based on careful calculation of benefits and costs.
B) uses evolutionary-developed heuristics to make many decisions.
C) only develops heuristics for decision making after the same decision has been made multiple times using a rational framework of comparing benefits and costs.
D) employs heuristics in decision making that are slow but generally error free.
Correct Answer
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Multiple Choice
A) framing bias.
B) anchoring.
C) mental accounting.
D) confirmation bias.
Correct Answer
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True/False
Correct Answer
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Multiple Choice
A) the invisible hand.
B) fairness.
C) self-interest.
D) cognitive biases.
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Multiple Choice
A) weakens the functioning of the invisible hand.
B) reduces cooperation.
C) increases selfish behavior.
D) helps align private interests with social interests.
Correct Answer
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Multiple Choice
A) anchoring effect.
B) mental accounting effect.
C) status quo bias.
D) confirmation bias.
Correct Answer
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